This year a lot of my friends are turning 30 and I wanted to celebrate these milestones with extra special gifts!! One of them is a big makeup geek (she is also my beauty advisor and my guide every time we shop at Sephora). I am also a big fan of surprise gifting, so was looking for an option that would take into consideration all of these things. And Voila! I decided to get her a beauty product subscription service for 6 months - aka birchbox. She got an email notifying her of the gift on the day of her birthday with a note from me saying "to celebrate your beauty both inside and outside"